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Earth Day: Zeno Doubles Down on Tree Planting Program

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Calgary, Alberta, April 22, 2023 – One month ago, Zeno Renewables (Zeno) announced a partnership with veritree to plant 15 trees per homes installed with solar. In honour of Earth Day, Zeno is pleased to announce that it will double the number of trees planted over the next 30 days.

“Everything we do as humans has a positive or negative effect on the environment,” said Gursh Bal, co-CEO of Zeno. “Earth Day is an opportunity to step outside our role as individuals and look at the world as a whole. How can we help make it a better place?” 

By planting 30 trees for every solar system sold over the next 30 days, Zeno is solidifying its commitment to going carbon neutral. For Zeno’s leadership team, sustainability goes beyond the products offered—like residential solar panels and battery systems—and includes the actions taken by the company itself.

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Doubling the amount of trees donated adds to Zeno’s carbon offset to date through solar panel installations, which approximately totals 347,760,000 kwh, alongside 11,355 planted with veritree to date.

“Our actions matter, and while everything we do as a company isn’t perfect yet—we still have an environmental footprint even though we are trying to eliminate it,” said Kai Fahrion, co-CEO of Zeno. “veritree is helping us get there.”

Vancouver-based veritree ensures restorative impacts are real, meaningful, and uniquely claimed by partnering with local stakeholders, including tree planting organizations and community members, to ensure the long-term survival and positive impact of the trees being planted.

“Planting 15 trees regularly brings us closer to Zeno’s sustainability goals,” added Bal. “But for the next 30 days we will double the trees and the impact will be even bigger. We must do it…I don’t think we will ever do business ‘as usual’ again.”

Zeno Renewables offers custom solar solutions for residential homeowners in Alberta and offers free solar assessments for all its customers. To learn more about Zeno, visit www.livezeno.com.

To follow Zeno Renewables’ verified tree planting efforts with veritree , visit https://livezeno.veritree.com/

About Zeno Renewables

Zeno Renewables is a residential solar solutions provider that delivers comprehensive-turnkey solutions to homeowners across Canada. Driven by an ambitious goal to create a better, more sustainable future for everyone around the world, Zeno guides its customers to create long-lasting sustainable choices in their homes that leave a positive mark at a local and global level. For more information, visit www.LiveZeno.com.

About veritree

veritree is a data driven, restorative platform that connects nature-based solutions with mission-driven companies ready to lead the restorative economy. With on-the-ground monitoring and blockchain verification, veritree improves transparency and trust through data and tools that revitalize ecosystems, strengthen communities, and build climate solutions.

The success behind tentree’s planting program, veritree scales consumer-centric programs between planting organizations and corporations around the world. veritree’s mission is to restore the planet—planting and verifying one billion trees within the decade. For more information, visit veritree.com.